Our Story

At Avi & Zu, we believe jewelry is more than just an accessory—it’s an expression of who you are. Our brand is an extension of who we are—our styles, our personalities, and our beliefs. We create timeless pieces that celebrate individuality and challenge norms.

Crafted in Istanbul, our designs blend valuable metals and stones with refined elegance. Each piece is made with precision, intended to be worn for years and passed down through generations. Avi & Zu jewelry is a statement of radical self-expression and grounded confidence.

Transparency in craftsmanship and materials is at the heart of what we do. Our jewelry represents Avi, Zu, and You. Every piece is crafted to seamlessly blend with your personal story, letting your individuality shine through.

Each piece is designed to blend into your lifestyle while making a statement that’s unmistakably yours.

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Meet Alper Avi
Avi, born and raised in Istanbul, is now living in Montreal, where he pursued his studies at McGill. His passion for jewelry began in his childhood, inspired by the timeless pieces worn by his mother and both grandmothers—items that were not just accessories but symbols of family, beauty, and elegance. Avi always challenged societal norms, discovering freedom in art and fashion as he shaped his unique identity. This journey led him to create Avi & Zu, where he channels his creativity into jewelry that celebrates individuality and redefines conventional boundaries. Each piece embodies his belief in radical self-expression and grounded confidence, inviting others to embrace their own stories.
Meet Zuhal
Zuhal, from Istanbul and a graduate of McGill, is the creative force behind Vojé. Her passion for design and natural gemstones shines through in her work, which draws inspiration from the beauty of nature. Each unique, one-of-a-kind piece is crafted to empower and ignite the light within those who wear them. As a creator at heart, Zu collaborates with Avi to establish Avi & Zu, envisioning jewelry as a means for individuals to embody their truest selves. Together, they craft designs that blend elegance with individuality, celebrating personal stories while challenging societal norms. With a desire to create jewelry for all, Zu's vision transcends boundaries, inviting everyone to embrace their unique style.

Bespoke Jewelry

At Avi & Zu, we understand that true individuality deserves to be celebrated. That’s why we offer bespoke jewelry services, allowing you to collaborate with us to create pieces that reflect your unique vision and personal story. Whether you seek a custom design for a special occasion or a personalized gift, our team is dedicated to bringing your ideas to life. Each bespoke piece is thoughtfully crafted, combining our expertise with your inspiration, resulting in one-of-a-kind jewelry that captures your essence. This personalized approach ensures that your jewelry is not just an accessory but a cherished symbol of your journey and self-expression.